Pricing

    Same product in every tier. Priced by scale.

    One core product. Tiers band by crew count — bigger operations get better per-crew value without losing capability.

    1–3 crews

    Operator

    Solo and small crews getting organized.

    $179/mo

    Billed monthly · no lock-in

    ≈ $60 / crew
    Get Started
    Most popular
    4–8 crews

    Contender

    Growing operations standardizing field + office.

    $329/mo

    Billed monthly · no lock-in

    ≈ $55 / crew
    Get Started
    9–15 crews

    Challenger

    Multi-crew shops scaling routes and accounts.

    $549/mo

    Billed monthly · no lock-in

    ≈ $46 / crew
    Get Started
    16+ crews

    Enterprise

    Multi-location and complex deployments.

    Custom

    Starts $849/mo · volume discounts

    < $45 / crew
    Talk to Sales
    No gating, ever

    In every tier.

    Same core product whether you run 1 crew or 50. Tiers vary by scale, not capability.

    • Real-time crew P&L and job costing
    • Scheduling, routing, materials catalog, estimates
    • Full mobile app for office and crews
    • Stripe Connect payments at pass-through fees
    • Customer verification portal (HOA-facing live work feed)
    • Standard reporting and dashboards
    • API and MCP access
    • All future open-ledger feature releases
    Scale-related, not capability

    What varies by tier

    The open ledger is universal. Tier variations are limited to genuine operational scale and human-cost items.

    LimitOperatorContenderChallengerEnterprise
    Crew count1–34–89–1516+
    Support SLAStandard email (48hr)Priority (24hr)Dedicated successNamed CSM
    Multi-location / branch support——Up to 3Unlimited
    White-label customer portal——Optional add-onIncluded
    Custom integrations——1 includedUnlimited
    Founder-led migration—YesYesYes
    Universal on every plan
    • Customer portals: unlimited
    • Historical data retention: unlimited while active
    • User seats (office staff): unlimited
    • API and MCP access
    • All open-ledger features (real-time P&L, customer verification, knowledge capture)
    • All future open-ledger feature releases
    Data ownership

    Your records leave with you.

    A customer who cancels gets a complete data export (PDF + CSV + raw JSON) and a 30-day window to retrieve it. After 30 days, data is purged. No hostage-taking. No "pay to leave with your records."

    Add-ons

    Available on any tier

    • White-label customer portal$99/mo

      Free on Enterprise. Branded login, custom domain, custom colors. Adds real customization work, fair to charge.

    • Stripe Connect paymentsPass-through

      Stripe fees only, no markup. Goodwill move — reinforces "we don't take a cut."

    Billing policy

    Fair by default.

    • Month-to-month is the default

      No annual lock-in required.

    • 20% off if prepaid annually

      Not 35–40% like Jobber. The smaller discount keeps month-to-month genuinely attractive — that's the positioning point.

    • No setup, onboarding, or migration fees

      Founder-led migration is included for the first 50 customers.

    • 30-day full refund

      If GM doesn't work in the first month — full refund, no questions.

    • Self-serve downgrade

      Shrink from 6 to 3 crews? Move down a tier next billing cycle. Aspire fights customers on the way out. GM doesn't.